Buying fine jewelry is definitely one of the most daunting experiences out there for a lot of people, and there are definitely very good reasons for that. The first is that diamonds are extremely expensive and that means that you are not just making a purchase but also an investment but moreover things get even more complicated when you don’t really know what it is that you need to look out for. In this article we are going to give you some tips and share with you three really important things to know before buying diamonds jewelry in the USA, so make sure you keep on reading.

Beware of cubic zirconia

Probably the biggest thing that you need to be aware of and keep an eye out for is to not be duped with a cubic zirconia instead of a diamond. Cubic zirconia looks very similar to diamonds and to the untrained eye it can even look exactly the same and because it is a lot cheaper than actual diamonds, a lot of people think they’ve hit the Jackpot. However, zirconia is practically worthless so you should definitely make sure you are buying a real diamond and not wasting your money.

Look at the clarity

The second thing to know before buying fine jewelry in the USA on our list is clarity and the reason we’ve put this right after out warning about cubic zirconia is because clarity is a great way to tell whether a diamond is real or not. The more inclusions that a diamond has, the less sparkly it will be and the further away it will be from a flawless diamond. This will also decrease the price of the diamond, which will tell you something about the clarity that it has, so educating yourself a bit more when it comes to this topic and looking at the clarity yourself is a great idea.

Ask for a certificate before you buy

If you simply don’t want to be bothered with figuring out things such as the clarity, then the easiest thing that you can do is ask to see a certificate before you purchase the diamond. A certificate should include things like the serial number, the color, cut, carat and clarity of the diamond, the weight and so on. The one thing you need to make sure of is that the certificate was issued by a reputable gemologist or gemological lab which is something that can be done with a simple Google search.

There is no more need for stress when it comes to shopping for fine jewelry in the USA because as you can see the tips on this list are super easy to follow and look out for. We hope that you found this article helpful and that these few things we mentioned above will make your shopping experience much more enjoyable.